Say Yes To Safe Sex with MTV, Spotify and The Body Shop

It’s been an exciting week at work, working with MTV’s HIV / Aids awareness charity in collaboration with Spotify, to promote safe sex through music. So far, some brilliant MTV presenters and music artists have taken part, including Gym Class Heroes, Stereophonics and V V Brown.

Other contributors include some of the best in the business online including the global celebrity gossip blogger Perez Hilton, the guys at Hecklerspray, TechFluff.TV host Hermione Way and Cate Sevilla from BitchBuzz. They have all created their very own ‘Play Safe’ playlists of ten tracks each – basically, music for loving! Many more are to come also, so keep checking back with the Yes Yes Yes blog. Tantalising Lip Butter

Why are we getting involved? For very good reasons. There are 33 million people living with AIDS and HIV, a number that is increasing each day. As part of the campaign MTV and The Body Shop are also joining forces to raise cash for the Staying Alive Foundation – a charity which raises money for health education and awareness projects in the UK and overseas. A new fundraising Tantalising Lip Butter (RRP: £5.00) is now on sale in The Body Shop stores internationally and online in the UK with nearly £4 per pot sold going to help fund sex education work and save lives.

It’s all being supported online with the official site Yestosafesex.com, a blog and pages on MySpace, Facebook, Twitter and Flickr. The good people at Spotify led by PR head Sophia Bendz have also kindly contributed ad inventory to the cause so keep an eye out for the related ads on the service!

Here’s the chance for you to get involved too

If you’ve got Spotify then you can simply email / DM the HTTP link to your ‘Play Safe’ playlist once you’ve done it. SpotifyDon’t worry if you haven’t got Spotify yet, you can either download it here or alternatively, simply email your 10 tracks for loving and we’ll do the rest! We’d love to see all your blog posts about why you chose the tracks you did!

My Spotify Play Safe Playlist looks a little like this.. LitmanLive Loves You!

(Clicking the link above will take you directly to Spotify, I’ll update this post with my entry when it gets uploaded to the Yes Yes Yes blog.)

EDIT – Here it is – Clicky

Love Gun – Kiss
Hounds of Love – Kate Bush
Baby Love – The Supremes
What Is Love – Haddaway
This Years Love – David Gray
Do You Love Me? – Nick Cave & The Bad Seeds
Digital Love – Daft Punk
Let Love Rule – Lenny Kravitz
Bleeding Love – The Wombats
Streets of Love – The Rolling Stones

What will yours look like?

I’m going to tag Chris, Jed, Tom, Lolly and Jaz, as I’d love to hear what their playlist would sound like.

Think you’ve got a great soundtrack for loving? Well, why not create it, blog it and share it with us!

Lunchtime catchup with Jamie Burke of P2PR.

So I caught up with Jamie Burke, MD of Brando Digital and blogger at Social Glue the other day, who recently set up the P2PR community. Since launch it has been a runaway success, with active participation from it’s members.

We talked over lunch about all things Online PR, social media, paid for blogging (Chris Brogan) and of course ROI and the almighty echo chamber.

To view the video, click my face.. be nice ! (or alternatively you can click here if you can’t bring yourself to do it!)

There’s a whole host of videos also on the community, all of which can be found here.

As always, interested to hear your thoughts and feedback on the topics discussed. Hopefully you can take something away from it.

Say hello to Consolidated’s latest recruit..

So you may or may not have noticed that I’ve been a bit light on the ol’ blog posts recently.. I know, it’s been about 2 weeks which for me has felt like a lifetime.. There has been good reason though and it all paid off in a spectacular fashion today.

For the last few weeks now, I’ve been using any spare time to work on a presentation for my final interview with a position at Consolidated PR as a Social Media Strategist up for grabs on 16th December. I felt there being a bit more pressure because they’re the 28th top company to work for in the UK and also have just been featured in Marketing magazine in the Top 100 PR Agencies coming in at No 54.

What was the presentation all about? I won’t go in to the finer points but it was essentially 30 minutes to talk through my vision on an integrated social media strategy for a campaign, and all that’s involved in doing so, it needs the context to fully make sense but it was interesting to research and deliver.

So I was stood before the Heads of Digital and Consumer PR being asked to do my thing, there was everything riding on it. This was it, this was the moment. Before all that though and to heighten the suspense a bit, why the change in direction? I thought you were happy where you were? You were always saying how much you loved it!

As much as I’ve loved every minute working at Splendid Comms, I’ve been actively looking for a while for something permanent which they were unfortunately unable to commit. It’s not the most ideal of times to be hiring generally so it was understandable. They are however a PR Communications agency doing some fantastic work with some great clients like Marmite, Guinness, Lucozade and ShoZu. It has a real family vibe about the place and they genuinely enjoy everything that they do. I’ll be sorry to leave it all behind but will for sure be keeping in touch with them all.

Back to the presentation.. for the last few weeks I’d spent most of my waking free time researching, digesting, writing slides, cutting out slides, by the end of it I was even beginning to enjoy it!

On the day, I was horribly ruthless with my own content, (the one thing I find hard to do, cutting out slides I’ve spent quality time on) and went with the philosophy of less is more. I cut out about half my slides.. It worked, they all followed on from each other smoothly and it was remarked that I adopted a methodical approach from start to finish. Excellent! Surprising myself a bit in the process actually, because I was a complete bag of nerves the night before, on the day and up until the minute I started presenting! I was equally as nervous about the potential questions after.. what would they ask? Would I have the answer? Incredibly yes. The dreaded ‘We’ll be in touch’ was said which left me in doubt but I was happy with how it went considering how nervous I was.

17th December, the morning after the presentation, I get a call, essentially along the lines of “We’d like to offer you the job,” I was in shock. For the rest of the day I’ve had a smile you just can’t shift and have said the word awesome at least every other word. Ask @jedhallam !

On the 5th Jan 2009, I will be starting at Consolidated as a Social Media Strategist. What a way to start 2009! I have a feeling it’s going to be a year to remember. Hopefully for all the right reasons.

Anything else happen today? Yes yes and yes. I was alerted to the fact that my SOTM photo had gone up today by @tommalcolm which was taken a few weeks ago now and I’d forgotten about amidst all the job stuff going on. Someoneoncetoldme.com is a fantastic site combining photography and quotes that resonate with the subject. Mine was a quote that stuck with me through thick and thin that the mind is powerful and that it’s ok to think big and be a dreamer.. and here it is..

Oh, yeah, and how could I forget and someone on behalf of Channel 4 who are doing a documentary which is going to be featured in Picturehouse cinemas first and then on Channel 4 in Summer 2009 and it’s all about privacy on the internet.. interesting topic. They contacted me because they want a perspective on the other side of the coin. I’m an advocate for transparency and openness.

You can find out about the sites I find of interest through Delicious, the photos I take using Flickr, personal details on Facebook, work details on LinkedIn and the conversations I have on Twitter. It’s all there, and I’m completely happy with that because it brings such bizarre situations as this.

So they want to hear about the positive effects of the social networking phenomenon taking place with sites like Facebook and Twitter which is fantastic because I’d go as far as to say it’s been a life changing 6 months for me because of such sites. One question, how on earth they found me, again, all this internet fame stuff is absolutely mind blowing, I’m not worthy.

“It would be really great to get your thoughts on our film, and discuss the possibility of you appearing in the film.”
I spat out my metaphorical cup of tea.. what? You are kidding right? This is insane.
So what brings of tomorrow? I’m taking part in a week long paid mobile study on behalf of Nielsen, not quite sure what the selection criteria was for that either, considering they’ve only taken on 2 people across the UK to take part in the study.
Every day seems to be bringing something new and exciting to the table at the moment for which i’m honoured and proud to be involved in.

E-consultancy Christmas Party.. See you there?

I got an email a while back from E-consultancy about a Christmas party in December.. I thought I’d put my name down and see how it all pans out, have been a fan of the E-con site and a site most companies I’ve worked for had a membership with. I saw a few familiar ‘online faces’ cropping up on the attendees list so at Number 141, I got my name down and forgot about it for a while.

It was completely off the bat so I just wrote a bit of spiel, didn’t expect to hear anything of it.. A few have however commented and said that in 3 lines they knew the essentials and where to find me to find out more.. Turned out to sum me up nicely & professionally(ish) in a short space.

I did think afterwards that I should have included my Linkedin Profile which others followed suit by doing but it did the trick!

Amazingly by the time it closed a few days ago now 740 people had registered their interest. I’m envisaging 740 people in a room now and that’s an impressive achievement. Just goes to show the reach of E-Consultancy and the cachet of the name.

All that’s left for me to say is if you’re going then leave a comment or drop me a ‘tweet’ (An @ message on Twitter) and let me know. Would be great to meet up with some online faces, offline.