Treehugger reports on an intriguing cell phone concept design that’s powered by sugar. Daizi Zheng’s mobile phone runs on a battery that can generate power using soda, or any other kind of sugary liquid. It’s unique idea, and a potential solution to the environmental problems that come with disposing traditional batteries.
Through my research, I found that phone battery as a power source, it is expensive, consuming valuable resources on manufacturing, presenting a disposal problem and harmful to the environment. The concept is using bio battery to replace the traditional battery to create a pollution free environment. Bio battery is an ecologically friendly energy generates electricity from carbohydrates (currently sugar) and utilizes enzymes as the catalyst. By using bio battery as the power source of the phone, it only needs a pack of sugary drink and it generates water and oxygen while the battery dies out. Bio battery has the potential to operate three to four times longer on a single charge than conventional lithium batteries and it could be fully biodegradable.
I’ve omitted the word ‘influencers’ from the original headline because it still bugs me a bit but nonetheless this is a brilliant compilation of so many varying predictions on 2010 in the one place from some of the biggest movers and shakers. I’m merely there to fill up the numbers obviously and being next to Seth Godin has provided many with much amusement. But I’m all for a bit of self-deprecation every now and then. Hat tip to @tim_whirledge for the original heads up.
Everyone that is featured in the presentation is listed below with their @names, making it easy for you to follow as many as you wish.
Major trends that came to the fore out of all the predictions were:
Mobile, Location, Transparency, Measurement, ROI and Privacy.
Not much new there then for 2010. Mobile, Location and Privacy would be my three to watch in 2010. Transparency shouldn’t even be there because it should happen without a second thought. But in 2009 we have seen and still in 2010 we’ll continue to see ideas, campaigns and executions which will pretend to be something they’re not / mislead consumers in some way or fake its roots and originality. Sometimes it is purely for the sake of controversy and to get people talking about it but other times you wonder who initially thought it would be a good idea and then how it ever made it in to the public spheres.
It was concluded that 2009 did not meet expectations. What should we expect in 2010?
In this report, the 2010 Social Media trends are foretasted by:
@petecashmore PETE CASHMORE Founder, CEO Mashable
@armano DAVID ARMANO Senior Partner, Dachis Group Author, Logic and Emotion
@chrisbrogan CHRIS BROGAN President, New Marketing Labs
@peterkim PETER KIM Managing Director, N.America Dachis Group
@seth SETH GODIN, Bestselling Author, Entrepreneur & Agent of change
@litmanlive MICHAEL LITMAN Social Media Strategist Consolidated PR
@tamar TAMAR WEINBERG, Community & Marketing Manager, Mashable
@johnbattelle JOHN BATTELLE Founder & Chairman Federated Media
@mariansalzman MARIAN SALZMAN President, N.America Euro PR, Trend Spotter & Author
@mzkagan MARTA KAGAN Managing Director, US Espresso- Brand Infiltration
@danzarrella DAN ZARRELLA Social & Viral Marketing Scientist HubSpot
@emarketer eMARKETER Digital Intelligence
@drewmclellan DREW McLELLAN Founder and Author The Marketing Minute
@idc CAROLINE DANGSON Digital Marketplace Research Analyst IDC
@jasonfalls JASON FALLS Social Media Strategist Social Media Explorer
@charleneli CHARLENE LI Founder Altimeter Group
@gauravonomics GAURAV MISHRA CEO 2020 Social Online
@marc_meyer MARC MEYER Principal Digital Marketing Response Group
@emarketer JEFFREY GARU Senior Analyst eMarketer 2010
@jimmy_wales JIMMY WALES Founder Wikipedia
@alecjross ALEC ROSS Sr Advisor -Innovation State Department
@CraigNewmark CRAIG NEWMARK Founder of Craiglist
@scobleizer ROBERT SCOBLE Technical Evangelist Rackspace
@dmscott DAVID MEERMAN SCOTT Marketing Strategist & Author World Wide Rave
@roncallari RON CALLARI Social Media
@ravit_ustrategy RAVIT LICHTENBERG Founder & Chief Strategist Ustrategy.com
@equalman ERIK QUALMAN Author Socialnomics
@pgillin PAUL GILLIN Writer, Author & Social Media Consultant Principal
@adambroitman ADAM BROITMAN Partner & Ringleader Circ.us
@cbensen CONNIE BENSEN Director of Social Media & Community Strategy Alterian
@mikearauz MIKE ARAUZ Strategist Undercurrent
@nenshad Nenshad Badoliwalla Co-author Driven to Performance
@adamcohen ADAM COHEN Partner Rosetta
@danielwaisberg DANIEL WAISBERG Head of Web Analytics Easynet
@communitygirl ANGELA CONNOR Journalist & Community Strategist
@trendsspotting TALY WEISS CEO and Head of Research TrendsSpotting.com
According to recent research by analyst house CCS Insight, the BBC’s iPlayer came out on top in a poll of what the most desired mobile service is with users saying that they want to get access to the TV and radio programmes on their phone.
There are a handful of handsets out there which currently have the ability to play programmes from the iPlayer through 3G and Wifi, for example, a whole host of Nokia’s like the N85, N96 and N97 phone, Samsung’s, Sony-Ericsson’s and the iPhone. The iPhone can however, only stream over Wifi. Considering the amount of storage available on the iPhone, I’d love to to be able to download a programme in an evening and watch it while travelling in to work in the morning. I’d like to think over time, it will be possible!
Consumers’ mobile internet usage is on the increase due to phones like the iPhone coming with ‘all you can eat’ data packages. I use my phone more for web browsing and emailing than I do for actual phone calls. That’s something the telco’s will have noticed as a growing trend and it represents an opportunity for mobile operators to revitalise their ARPU (average revenue per user) and create new data-oriented business models as voice revenues continue to decline.
In the poll as mentioned above, navigation/maps and unlimited music are the next most desired mobile services after iPlayer, according to the analyst’s report, with around 20% of the votes on each. Maps have been ever present on the more top end of phones for the last few years, I was using an N95 and it’s ‘Maps’ programme about 2 years ago now but it’s becoming more commonplace and a standard feature.
Multiplayer games and other mobile TV were desired by four per cent of the vote apiece, with video calling being requested by just three per cent. Video calling was once a key feature for some top end phones on Vodafone a few years back in 2005. It was expensive, you were prohibited by others needing a front facing camera and well, it never did catch on did it. Picture to the left is Vodafone’s Christmas 2005 handsets which were heavily pushing the 3G technology, increased download speeds and mobile TV.
Interestingly, the respondents of the survey showed that gender informs hardware choice, with Samsung mobiles being twice as popular with women than men – but the reverse being true for the iPhone and BlackBerry. 90% of the users questioned had visited Facebook on their mobile with only 14% having visited Twitter. This for me would be a clear indication of the age of the large majority of users polled, where it was said that 18-35 year olds were polled. I’d think they were mostly of the younger age bracket as it’s well known that Twitter is more widely used by 35+.