How Social Sharing Influences Consumer Behaviour

Good stats in ‘ere.


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The Anatomy of a Facebook Timeline

Some great stuff here from Wishpond as part of their ‘Social Success’ eBook. Worth a read.

Four ways to measure social success:

Fan count (but consider fan value (purchase value + referral value (vs. non fans)

Engagement rate (otherwise billed as conversation rate, share rate, applause rate, people talking about this)

Referral traffic to website (but consider also to store)

Sales (volume or value) (but consider broader economic value – money saved as well as money made)


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May your life someday be as awesome as you pretend it is on Facebook


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The biggest dog I’ve ever seen, casually sat on the tube.


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Food and online photo sharing trends


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How to get more likes on Facebook by The Oatmeal.

How to get more likes on Facebook

Take me to a random comic

Popular comics

All comics

Very funny as usual.


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@SmartArg use ASCII art to create a super clever game on Twitter

I think this is rather ingenious. The first time I’ve seen something like this on Twitter. Try it out for yourself at @SmartArg.


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Behind the scenes of your typical online retailers warehouse


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20 Crime Cases Solved By Using Facebook


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How to Get More Pins and Repins on Pinterest

Good knowledge here from an analysis of around 11k pins on Pinterest.


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The Facebook Effect. Instagram is #1 in the App Store for first time ever.


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Facebook just bought Instagram for $1 billion!


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Shopping with Social Intelligence: How it Works


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There’s a book about Pinterest already? That was quick.


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The 2012 Facebook Advertising Report


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The Winning Design For The 2012 Heineken Future Limited Edition Bottle Competition

Impressive stuff here from Heineken. To help celebrate their 140th birthday, they allowed their community on Facebook to create a limited edition bottle design.

It ran on Facebook and http://www.yourfuturebottle.com, judged by Cool Hunting, Pecha Kucha and Heineken.

What was most impressive was they got 30,000 entries. Of course, this is Heineken so it’s not just any old company but UGC contents have notoriously low entry numbers. Would be great to find out how much resource was put against this to get 30,000 entries! It sets a precedent for clients too when they see this and expect other less desirable competitions to get a similar number of entries.


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Channels and % of UK online users who have purchased as a result of marketing messaging


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Battery Saving 101: Stop draining your smartphone


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Art ain’t free.


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How to hire a great developer


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This is my kinda Venn diagram.


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The Top 10 Websites Visited While Watching TV


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Curiosity


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The radical growth of the app economy


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The Anatomy Of A Boss from Hell


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Fortune 500: Social Media Stats


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#Sketchnote from @lenkendall: I May Like You, But I’m Not In Like With You


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Teens in 1982 compared to 2012


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The Social Consumer Purchase Cycle


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How social sites make money


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