Instagram Nation: Stats and Facts
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John V Willshire (@willsh) just posted this and you should take some time out to read it. He’s been banging on about this stuff for ages but now its all put together in one succinct and lovely deck.
I love the word deck.
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97% of the top 250 internet retailers have a Facebook presence. More surprisingly though is that 61% of them have a Pinterest account and 67% are on Google+.
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Research by e-commerce site Boticca have found that Pinterest users spend approx 2.1x more money with them than Facebook customers. Overall, Boticca has 40,000 Pinterest followers across 67 brand boards, compared to 26,000 Facebook fans, and more transactions now feature Pinterest (10%) in the purchase funnel than Facebook (7%).
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We’re firmly entrenched in this.
“Just another meaningless message to keep you from paying attention to all of the issues that really matter.”
V true.
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You only have to wait a year to save $139 USD on an iPad…(!!) That’s the thing about Apple tech, it generally holds its value.
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From Social Commerce Today —
“social commerce works when social features offer genuine social utility that comes in three basic flavours:
Social utility that helps people solve problems socially using their social intelligence (ability to learn from each other and profit from social situations – e.g. collective buying) (Mercedes)
Social utility that helps people solve the social problem of standing out, by helping them manage their social status by expressing themselves (e.g. fan-first offers that ‘sell’ bragging rights (Burberry)
Social utility that helps people solve the social problem of fitting in by facilitating social bonding (e.g. social media gift stores (Starbucks, Anton Berg)”
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Very well produced video here as to be expected from Mr Porter. Found via @jasonfas over on http://thestreetcommentator.com/
For those that travel regularly on business, check out a few different ways to pack. I like the folding method myself.
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And in turn goes viral. I see what you did there, clever Nintendo.
Loving how it actually doesn’t feel like a product sell.
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