Nice April Fools Prank by London Underground
1 Apr
Via iamjamesward
Archive | Funny RSS feed for this section
Social Networking Stereotypes
23 Jan
via thenextweb.com
Amazing. And probably pretty accurate. Well, apart from the Twitter being a woman thing.. Interesting MySpace doesn’t even make the grade.
Internet Self-Portraits by Gender
14 Jan
I’m guessing this is correct for 95% of all facebook avatars. But why? Any guys who are showing their torso’s in their avatars? Girls: are breasts such an important part of your character that we won’t recognize you without them? Or is that just the impression guys give you? Either way it is an interesting phenomenon.
via thenextweb.com
A decade of change in media production
9 Jan
Producers don’t own any media any more. This mashup of pop from 2009 is testament to that.
Brilliant McDonalds Ad: Your free coffee is ready
9 Jan
This is rather lovely. A genuine stand out piece of advertising from McDonalds. Compelling enough to make you want to stick around to the end to see what happens. A steam machine was built to fit inside a bus shelter and the free coffee message is only readable when the steam machine is activated by the end user. Very cool.
Camera Hack: How to find a lost camera
9 Jan
Below is reblogged from Andrew McDonald
Have you lost your camera recently? Mislaid it somewhere in a national park? Left it in a taxi? Dropped it in the gorilla pit? Anyone can be a victim of the thoughtlessness and/or sleepiness that can lead to Camera Loss.
‘How can I prevent Camera Loss?’ I hear you ask, wishing I’d get to the point. Well, you can’t prevent cameras from getting lost, but you can do something so your camera can be found very soon after it has vanished.
All you have to do is take some photos – which you never delete from your camera – so when someone finds your camera at the bottom of the gorilla pit they are able to locate you and return the lost property to its rightful owner.
To illustrate just how you can safeguard your camera from the crippling effects of Camera Loss, here are the pics that this rather amusing chap always keeps on his camera.
@rorysutherland at TED: Life lessons from an ad man
29 Dec
Now perhaps somewhat of a TED classic, this is definitely worthy of your time, the video that is. Rory is not only someone with a deeply ingrained wealth of knowledge and experience, but I think he’s truly emblematic of our time. Why? Well, along with all that, it would seem he maintains a curiosity for this new world we live in and an enthusiasm to try out all the new tools that have sprung up and become part of every day life. In this TED talk he mentions amongst other things, the skills and creativity involved in creating intangible value, and that’s an important one, especially with social media, creating value that you can’t touch. I like the musings that advertising isn’t getting people to buy stuff that they do not need as much as it is getting people to value what they already own. Fascinating stuff.
“We need to appreciate what we already have, rather than agonising over what we don’t.”
A point is also made that many of life’s problems could be solved by “tinkering with perception”. Isn’t that what we’re all trying to do with all these creative, groundbreaking projects on behalf of bold / brave clients? Challenge perceptions, push the boundaries, reach new heights? The Diamond Shreddies are a perfect case study, where something so simple to everyone (in hindsight) as flipping shreddies on it’s side resulted in raising sales by 18%. Truly remarkable. We’re told that the traditional shreddies is old and boring (below) whilst being shaped as a diamond instantly makes them ‘better’, ‘more flavourful’ and ‘crunchier’. Astounding. It’s the same shreddies but the perception we are being sold is of these new experiences to be had with the Diamond Shreddies. And we believe them. Hence why sales rose.
Of course, I digress. There was some criticism of the points Rory made here and then furthermore in the comments.. but I got bored of the arguing and going round in circles in the comments but hey, it’s encouraging some debate and thought around the subject isn’t it.
Close to 100 comments here also, on TED, mostly wildly cynical and dismissive but isn’t it great when Rory himself pops in, says hello and silences a few critics. Truly brilliant.
