A pop up that I didn’t instantly close..

So here’s a pop up that I didn’t automatically close. Guinness just have that knack of doing stuff which catches your eye and this was no exception.

A video and a call to action. That was it. But it did the trick.

Funnily enough when I actually went to click through to see where it would take me, it went nowhere.

Barclaycard Rollercoaster: The Making Of

Love this sort of stuff. Satisfies the creative and production sides of me.

Angus Kneale of The Mill NYC, the cast and crew give us an insight into the creation of the advert, which was filmed in New York and involved state of the art technology notably the Spydercam.

Epic stuff.

You may have already seen the new rollercoaster Barclaycard ad, pretty neat isn’t it? Well here’s some behind the scenes feastings for you to enjoy. The Spydercam is quite fantastic, as is the backing track.